As an influencer, having more followers can make the brand more popular and appealing, and as a result, it is possible to increase sales. All these 8 strategies will remain relevant in 2024 and help you get more Instagram followers.
1. Post Consistently
Ideally, it should be possible to post at least once a day. Do this at the same time of the day so that your audience knows what to expect from you.
When using a content calendar, it’s possible to schedule the posts. Try posting during different times to be able to observe the best time to engage your target market.
2. Profile Optimization
It is possibly the first thing that a potential follower will come across as they browse through Instagram. Make it very interesting to get more Instagram followers. People should understand your specialty, you should use tags like ‘sustainable fashion or vegan recipes.’
Put a call to action or add a link that can lead prospects. This could be ‘Shop now’ or ‘Follow for daily inspiration.’ Use a high-resolution and clear profile picture. It may also be useful to have a photo that matches your brand such as a headshot or a logo.
3. Relevant Hashtags
Hashtags keep the audience interested. Use hashtags that you can utilize within your niches. You can use resources like RiteTag and Hashtagify to look up hashtags. Use hashtags in your posts at all times to get more followers on Instagram.
In addition, by keeping a balance of the trending and relevant hashtags while posting, you will reach the potential audience on Instagram. For instance, if you have a store that sells environmentally friendly cleaning products you should focus on #zerowaste #greencleaningproducts #sustainableliving.
4. Engage with Audiences
Always reply to all the messages preferably within a day. Like responses of the followers as well as general people in your niche, and comment with meaningful, real responses that add value to those comments.
For instance, a person has posted pictures of his or her dog and you can follow it with something like, “OMG what a cute dog you have! I like your dog’s collar, where did you get it?” Engaging with your followers helps them stay with you and engage with your posts.
5. Collaborate with Influencers
Collaborating with influencers is one of the best strategies any business should use when starting marketing online. At this moment, there is nothing more effective than curtsying up a new set of followers or simply interacting with an existing audience than when encouraging cooperation with cross-influencers within your niche.
Use micro-influencers who have a fan demography similar to your target market or brand. Offer them to collaborate on the content they create or offer to give them the items for the giveaway, or just pay for the post. This could be giving them a certain percentage of commission on the sale or letting them have some free products to speak to the community about your brand.
6. Make Use of Instagram Reels
Create interesting and humorous reels that showcase your true brand and provide your audience with helpful content, such as humorous sketches, behind-the-scenes glimpses, or educational films.
Add the appropriate amount of classic content, utilize the appropriate hashtags and trends, and blend it with timely trending reels.
7. Organize Contests and Giveaways
Giveaways and contests are an entertaining approach to increase interest in your fan base. Participants might be asked to follow you, tag several friends, and leave comments on the post. In this manner, you quickly amass thousands of followers on your account.
For additional entries, you might also invite the participants to share the posts on their Stories. Give away a brand-related item that appeals to your target market; this might be a gift card or a complimentary product.
8. Use Your Insights
Utilize third-party tools like Sprout Social and Iconosquare along with the built-in Instagram analytics to track performance and determine what works.
Keep an eye out for your most engaging followers, your greatest posts, and the ideal times to post. Make use of this information to refine your approach and methods for producing the most captivating content for your audience.
Conclusion
Instagram growth is a long-term endeavor that requires work and an operational plan. To get more Instagram followers, implement the following eight methods, which will help you gain more genuine, engaged followers in 2024 and beyond.
Concentrate on producing high-quality material, interact with your fans, and make use of all the tools at your disposal to create opportunities for content promotion. In the end, other factors like regularity and providing value to followers will be what enable you to develop an Instagram community for your brand.
