Digital Marketing

With the increasing growth of the internet today, digital marketing has rapidly become the most popular and cost-effective marketing technique to increase sales. It also increasesthe conversion rate that results in generating up to 3 times better revenue than any other marketing strategies. In this constantly changing technological era, getting […]

One of the hardest aspects of running an online store is driving traffic to it. Many assume that once you build a website or buy a website, it will be picked up by search engines and hundreds, if not thousands, of people will start to stream in. While this is

If you’ve ever Googled “Is SEO dead,” you’ll find opposing views about whether or not search engine optimization is still relevant today. Naysayers see the diminishing popularity of SEO as a sign of its impending doom. But most marketers believe otherwise. According to Ascend2’s 2025 Digital Marketing Strategies Survey, SEO

Affiliate marketing without making any investment may sound like a farfetched dream. However, it is possible because you seek permission from product owners to market and earn a commission when you make a sale. Getting into this business needs some money. Capital is important in every start-up and so the

Introduction to Marketing Automation Oftentimes, growth is the most complicated challenge that most small businesses have to face nowadays. It happens not because the business lacks the necessary capability and talents to reach their full potential, but because of their limited resources and restricted budgets. While most small business owners

Most people, before purchasing any product or service, do searches on the internet for discounts, variety, prices, better payment conditions, evaluations of other users, etc. Given this, social media has become a must for those who want to succeed in their business, since that company that is not on the

Can you feed a child by burning a calorie? Can these two opposite global health concerns come together? But a viral video campaign run only on social media inspired 10 leading brands including Walmart and Coca Cola to pay for the calories burnt by users in Chile while the proceeds